The book describes the strategies and processes of a multi-national US corporation applied in entering emerging markets around ...
Lee masA company's strategies define its future direction, specifying not only target market positions for many years to come, ...
Lee masA company's strategies define its future direction specifying not only target market positions for many years to come, but ...
Lee masA company's strategies define its future direction specifying not only target market positions for many years to come, but ...
Lee masProvides important guidelines for the digital transformation process and shows how established companies in particular can ...
Lee mas